Above is Apple’s recent iPhone 6S ad, starring Cookie Monster giving orders to Siri as he bakes of a batch of his favourite treat. The ad was hugely popular and by week two had been shared over one hundred thousand times.

To keep up the iPhone/cookie momentum, Apple released a behind-the-scenes video released late on April 7. The video shows an excitable Cookie Monster on set as he talks to Siri and interacts with the humans. The gag at the end is amazing.

Over night it’s gotten over a quarter of a million views. Check it out below.

Amelia Wellman
I read, I write, I play videogames, Ghostbusters is my favourite thing in the known universe, but quasars come in at a close second. I've been known to cry at the drop of a hat over happy and sad things alike. I've also been known to fly into a rage if things don't go my way, leading to many a fight in high school and breaking someone's nose on the TTC one time. I'm an anxious introvert but also a loud-mouthed bad influence. Especially on my cat. He learned it from watching me, okay!

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